CREATED TYPEFACE & DESIGN WEEK POSTER

Design Narrative

The project aimed to create a captivating poster for Design Week, using the newly created typeface, forgot fuel. Informing and persuading a diverse audience passionate about design. Challenges included appealing to both design students and a broader audience, integrating essential details seamlessly, and incorporating a custom-designed typeface. Strategic placement of key information transformed the poster into an immersive experience, solving design challenges with a systematic approach. Achieving design goals required a strategic focus on hierarchy, target audience appeal, and proper design methods, demonstrating that despite challenges, creating an impactful poster for Design Week is achievable with careful consideration.